KKJZ Change

On the upside, it's good that real "broadcasters" will finally be managing KKJZ. Also, PPR, who have not been held accountable for the 30 years that they controlled the operation, are now getting a taste of the medicine they fed the students when they replaced student radio.

The down side is that, promises were made 30 years ago about student participation and it not only didn't happen, but the "radio curriculum" completely disintegrated due to the loss of a true radio lab. No matter what great intentions the new operators may have regarding student participation, there is no program or curriculum to draw students from, with the exception of the journalism department. This certainly isn't the fault of the new operator, but neglect on the part of the University and, specifically, the School of the Arts. Even though there are many people that went through the radio program at CSULB and on to successful radio careers -- many here in LA, the Dean from the School of Arts has characterized the radio program as having a "problematic mission." The former "Radio TV Film" department is now called "Film and Electronic Arts". The name change alone shows the departments disregard for the medium of radio.

I believe it was Howard Stern that said, "Radio is one step above circus clowns on the entertainment hierarchy" and CSULB has certainly gone with that philosophy. However, I don't believe they've added any circus clown classes yet, so there still might be hope for a radio program now that broadcasters will be running the campus radio station.

Mike

KKJZ changes....Terrestrial Radio vs XM/Sirrus/podcasts/ipod

Perhaps CSULB's focus away from Radio/TV in the conventional sense is a good thing, although, not by design. I think that the moniker of "Film" is a bit old-fashioned, too. Perhaps Media Creation and Delivery Systems would be a better choice.

I wish the new management well. Perhaps they can be the spark that makes things happen and gets CSULB more bang for their tax dollar buck. Truth is, however, if they don't become part of the CSULB community it will be at their own peril. Heck, I can turn on my XM radio and choose from multiple jazz outlets...all commercial free. The only difference the CSULB station might offer is content that relates to the community it serves--geographical instead of content community. The folks who took out KSUL with KLON seemed to forget the community aspect. They simply didn't get it and would have met an earlier demise had they not received "funding".

I think the university would be better served by offering a broad based, forward focused discipline that embraces sound, sight, immersion and media delivery history. While some delivery systems are in their infancy, one can see the impact of streaming video, podcasts, and others yet to come. Most will fail, some will flourish. The trick is not being tied down.

Knowing how to slip cue a 45 has little use today... knowing how to tell a compelling story will always have importance. Knowing how to think outside the constraints of common thought will allow students to take on the world and succeed.

Best

Chet Simmons

KSUL station manager once upon a time.

Press-Telegram: New KKJZ owners to keep all that jazz

New KKJZ owners to keep all that jazz

CSULB offers station to L.A. classical music operator.

By Kevin Butler, Staff writer

LONG BEACH - Cal State Long Beach intends to end its 19-year relationship with the operator of its KKJZ-FM station and hire the owner of a Los Angeles classical music station to run the jazz outlet instead, a university body decided Thursday.

The board of directors of the private CSULB Foundation, which holds the radio license for classic jazz station KKJZ (88.1), unanimously voted to begin negotiating a management contract with Mt. Wilson FM Broadcasters, owner of the classical station KMZT-FM (105.1) and pop standards station KKGO-AM (1260/540).

Pacific Public Radio, which has operated KKJZ since 1987, had sought to continue managing the station, but it was among three bidders rejected Thursday. PPR has managed the station month-to-month since its contract expired in December.

The foundation chose Mt. Wilson, headed by independent radio owner Saul Levine, because of its financial strength and its dedication to jazz, said Joseph A. Latter, the foundation's assistant treasurer.

The firm also pledged to promote the university and involve CSULB students by providing them jobs, internships and scholarships, he said.

"They will provide a greater promotion of CSULB, both on and off the air, particularly at events," Latter said.

Levine's firm also promised to retain as many current KKJZ staffers as possible, he said.

Latter said that assuming negations go well, Mt. Wilson could begin operating the station in three to six months.

KKJZ is one of the few stations in the country focusing on classic jazz, as opposed to the soft or smooth kind. The classic genre includes the works of such jazz pioneers as Miles Davis and Charles Mingus.

The university is committed to keeping KKJZ a jazz station, Latter said.

The foundation has been "disappointed" that PPR has not adequately promoted the school in the station's posters, concerts and other events, Latter said.

"You would have never known that CSULB was involved in those activities," he said.

Matthew Knabe, a member of PPR's board of directors, called those statements "outrageous."

"We promote Cal State Long Beach all the time," he said. "Everybody knows we're from Cal State Long Beach."

Knabe said that the station's 300,000 local listeners are going to be "very upset" about the university's decision.

Latter said he anticipates some negative reaction, but believes that Levine's firm will make KKJZ a stronger station.

Knabe said that by opening the bidding process this spring, the university hurt fund-raising by putting doubts in potential donors' minds about the station's future.

As a result, revenue from its spring pledge drive was down about $180,000 from the previous year and receipts from its Long Beach Blues Festival were down about $175,000, he said.

"Nobody's going to give you money if they don't know if you'll be around," he said.

Knabe says that the university has "systematically dismantled the station since the beginning of the year to get us to a position of weakness so that they could take us over."

Cash flow was so weak PPR turned to the university for help, he said. Two weeks ago, university officials asked all members of the PPR board of directors to resign, Knabe said.

Some PPR members stayed on, but university and foundation officials occupy six of the nine board seats, he said.

"To me that is a huge conflict of interest," Knabe said.

The university owns the building the station is located in and pays for electricity and maintenance. Knabe said PPR owns the jazz library, equipment, antennae and transponder.

The other bidders for the management contract were the Los Angeles Jazz Institute and Southern California Pacific Radio, owner of all-news station KPCC-FM (89.3).